Posted on 20th August, 2019
Source: We Are Golf
(As owners and operators of golf courses, GolfBC Group is a member of, or employs members of, all the golf associations that comprise the "We Are Golf" coalition. We strongly support their efforts to study the economic impact of the golf industry, and encourage our golf course members, guests and staff - and all golfers in general - to provide valuable feedback.)
Attention Canadian Golfers! Your spending on the sport of golf is vital – share your insights today!
Whether you’re a club member, an avid public player or a new enthusiast to the game, spending on the sport of golf drives massive benefit to communities across Canada.
The impact of golf on the Canadian economy is enormous—an economic impact in excess of $14B is only part of the story. Golf courses and the industry at large account for hundreds of thousands of jobs. Canadians and international visitors plan golf vacations to communities that market themselves as golf destinations and resorts offer golf packages that result in millions of tourism dollars. Tens of thousands of charitable causes use golf as the platform to generate $500M annually for worthwhile causes. The golf industry—including more than 5M golfers, nearly 2,300 facilities and local retailers plus countless superintendents, PGA of Canada professionals and industry stakeholders—play a vital role in the continued growth and health of the sport.
Understanding the full scope of Canadian golf including the economic, employment, environmental, tourism and charitable impact of the game in communities from coast-to-coast is critical. Evaluating that impact is why We Are Golf, a coalition of Canadian golf associations, are inviting Canadians to participate in the latest iteration of the Canadian Golf Economic Impact Study.
The survey, which takes approximately 12-15 minutes to complete, will generate incredible insights, spending trends and meaningful data towards understanding the current impact of golf in Canada.
As part of the survey, We Are Golf wants to know how much you have or expect to spend on golf and golf related activities or purchases. From green fees and equipment to trips or other golf related spending, the confidential information and insights you share will help estimate the economic impact of golf in your community.
The Canadian Golf Economic Impact Study will be carried out by Group ATN Consulting and your privacy as well as any personal or proprietary information shared will be protected in strict confidence. Results of the Canadian Golf Economic Impact Study will be reported in early 2020 and the information gathered will only be used to report aggregate results both at the national and provincial level.
We Are Golf includes Golf Canada, the National Golf Course Owners Association Canada, the PGA of Canada, the Canadian Golf Superintendents Association and the Canadian Society of Club Managers. The results of the Canadian Golf Economic Impact Study will be shared across the Canadian golf community and used to advocate the benefits of our sport.
Thank you for your participation in the Canadian Golf Economic Impact Study.
(Shared on behalf of We Are Golf. This survey/study is not conducted by GolfBC Group)
